Freida Rothman is the quintessential born and bred NYC woman raised in the jewelry industry. She embodies her brand, classic with a modern twist. Her love for jewelry started at a very young age, and she naturally found herself designing for private label lines early in her career. After years of experience, Freida branched out and started a line that retained her love of modern cosmopolitan style. Freida Rothman jewelry was launched in 2010 as a collection of distinctive, sleek, and effortless jewelry.